Both Labour and the SNP will seek to seize the narrative in a crucial year for Scottish politics
John Swinney's political strategy to save the SNP in 2025 hinges on a simple equation: hope + delivery = trust.
This strategy encompasses:
* Generating Hope: Making promises that resonate with voters, like reinstating winter fuel payments. These promises, even if partially implemented in the distant future (like 2026), aim to build optimism about the SNP's capabilities.
* Delivering on Promises: Utilizing the Scottish Parliament's budget process to showcase tangible results and demonstrate the SNP's ability to govern effectively.
This strategy aims to counteract the negative public perception stemming from the recent election results and regain voter trust to secure victory in the 2026 election.
John Swinney's political strategy to save the SNP in 2025 hinges on a simple equation: hope + delivery = trust. This strategy encompasses: * Generating Hope: Making promises that resonate with voters, like reinstating winter fuel payments. These promises, even if partially implemented in the distant future (like 2026), aim to build optimism about the SNP's capabilities. * Delivering on Promises: Utilizing the Scottish Parliament's budget process to showcase tangible results and demonstrate the SNP's ability to govern effectively. This strategy aims to counteract the negative public perception stemming from the recent election results and regain voter trust to secure victory in the 2026 election.
